{"id":2885,"date":"2025-09-08T02:18:51","date_gmt":"2025-09-08T02:18:51","guid":{"rendered":"https:\/\/ihavenomoney.co.kr\/?p=2885"},"modified":"2025-09-08T02:18:51","modified_gmt":"2025-09-08T02:18:51","slug":"%ec%8a%a4%ec%b9%b4%ec%9d%b4%ec%8a%a4%ec%ba%90%eb%84%88skyscanner","status":"publish","type":"post","link":"https:\/\/ihavenomoney.co.kr\/?p=2885","title":{"rendered":"\uc2a4\uce74\uc774\uc2a4\uce90\ub108(Skyscanner)"},"content":{"rendered":"\n<p>\uc804 \uc138\uacc4 \ud56d\uacf5\uad8c, \ud638\ud154, \ub80c\ud130\uce74 \uc694\uae08\uc744 \ud55c \ubc88\uc5d0 \ube44\uad50\ud560 \uc218 \uc788\ub294 <strong>\uae00\ub85c\ubc8c \uc5ec\ud589 \uba54\ud0c0\uac80\uc0c9 \uc5d4\uc9c4<\/strong>\uc785\ub2c8\ub2e4.<br>\ud2b9\ud788, \ud2b9\uc815 \ud56d\uacf5\uc0ac(GDS) \uc911\uc2ec\uc774 \uc544\ub2c8\ub77c \ub2e4\uc591\ud55c \ud56d\uacf5\uc0ac\u00b7OTA(\uc628\ub77c\uc778 \uc5ec\ud589\uc0ac)\uc758 \uc6b4\uc784\uc744 \uc2e4\uc2dc\uac04\uc73c\ub85c \ubaa8\uc544\uc11c \ucd5c\uc800\uac00\ub97c \ucc3e\uc544\uc8fc\ub294 \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4.<br>Travelport, Amadeus, Sabre \uac19\uc740 GDS\ub97c \uc9c1\uc811 \uc0ac\uc6a9\ud558\uc9c0 \uc54a\uace0, \ub2e4\uc218\uc758 API\u00b7\uc81c\ud734\uc0ac \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud574 \ubcf4\uc5ec\uc8fc\ub294 \ubc29\uc2dd\uc774\uc5d0\uc694.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc758 \ud575\uc2ec \uae30\ub2a5<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\uae30\ub2a5<\/th><th>\uc124\uba85<\/th><th>\ud2b9\uc9d5<\/th><\/tr><\/thead><tbody><tr><td><strong>\ud56d\uacf5\uad8c \uac80\uc0c9<\/strong><\/td><td>\ucd9c\ubc1c\uc9c0, \ubaa9\uc801\uc9c0, \ub0a0\uc9dc, \uc778\uc6d0 \ub4f1\uc744 \uc785\ub825\ud574 \uc804 \uc138\uacc4 \ud56d\uacf5\uad8c \ucd5c\uc800\uac00 \uac80\uc0c9<\/td><td>GDS + \ud56d\uacf5\uc0ac \uc9c1\ud310 + OTA \ud63c\ud569 \ub370\uc774\ud130<\/td><\/tr><tr><td><strong>\uac00\uaca9 \ube44\uad50<\/strong><\/td><td>\ub2e4\uc591\ud55c \ud56d\uacf5\uc0ac\uc640 \uc5ec\ud589\uc0ac(\uc775\uc2a4\ud53c\ub514\uc544, \ud2b8\ub9bd\ub2f7\ucef4, \ud2f0\uc6e8\uc774, \uc544\uace0\ub2e4 \ub4f1)\uc758 \uc6b4\uc784\uc744 \ube44\uad50<\/td><td>\uc2e4\uc2dc\uac04 API\/\uce90\uc2f1 \uae30\ubc18<\/td><\/tr><tr><td><strong>\uc9c1\ud56d\u00b7\uacbd\uc720 \ud544\ud130<\/strong><\/td><td>\uc9c1\ud56d\/\uacbd\uc720, \uacbd\uc720 \ud69f\uc218, \ucd1d \uc18c\uc694 \uc2dc\uac04, \ud56d\uacf5\uc0ac\ubcc4 \uc870\uac74 \ud544\ud130\ub9c1 \uac00\ub2a5<\/td><td>\ub9de\ucda4\ud615 \uc635\uc158 \uc124\uc815<\/td><\/tr><tr><td><strong>\ucd5c\uc800\uac00 \uce98\ub9b0\ub354<\/strong><\/td><td>\uc6d4 \ub2e8\uc704 \ub610\ub294 \uc5f0 \ub2e8\uc704\ub85c \uac00\uc7a5 \uc800\ub834\ud55c \ub0a0\uc9dc \uc2dc\uac01\ud654<\/td><td>\ubcc0\ub3d9 \uc694\uae08 \uc27d\uac8c \ud655\uc778 \uac00\ub2a5<\/td><\/tr><tr><td><strong>\uc54c\ub9bc \uae30\ub2a5<\/strong><\/td><td>\ud2b9\uc815 \ub178\uc120 \uac00\uaca9 \ubcc0\ub3d9 \uc2dc \ud478\uc2dc \uc54c\ub9bc \uc81c\uacf5<\/td><td>\uc5ec\ud589 \uacc4\ud68d \uc2dc \uc720\uc6a9<\/td><\/tr><tr><td><strong>\ud638\ud154 &amp; \ub80c\ud130\uce74<\/strong><\/td><td>\ubd80\uac00\uc801\uc73c\ub85c \ud638\ud154, \ub80c\ud130\uce74 \uc694\uae08\ub3c4 \ud568\uaed8 \uac80\uc0c9<\/td><td>\uc804\uccb4 \uc5ec\ud589 \ube44\uc6a9 \uad00\ub9ac \uac00\ub2a5<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. \uc2a4\uce74\uc774\uc2a4\uce90\ub108 \ud56d\uacf5\uad8c \uac80\uc0c9 \ubc29\uc2dd<\/strong><\/h2>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 \uc790\uccb4\uc801\uc73c\ub85c \ud56d\uacf5\uad8c\uc744 \ubc1c\uad8c\ud558\uc9c0 \uc54a\uace0, <strong>\uba54\ud0c0\uac80\uc0c9(Metasearch) \ubaa8\ub378<\/strong>\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\ub370\uc774\ud130 \uc218\uc9d1<\/strong>\n<ul class=\"wp-block-list\">\n<li>Travelport, Sabre, Amadeus \uac19\uc740 <strong>GDS API<\/strong>\uc5d0\uc11c \uc88c\uc11d\u00b7\uc6b4\uc784 \uc815\ubcf4 \uac00\uc838\uc624\uae30<\/li>\n\n\n\n<li>\ud56d\uacf5\uc0ac \uc9c1\ud310 API \uc5f0\ub3d9 (\ub300\ud55c\ud56d\uacf5, \uc544\uc2dc\uc544\ub098, \uc81c\uc8fc\ud56d\uacf5 \ub4f1)<\/li>\n\n\n\n<li>\uc628\ub77c\uc778 \uc5ec\ud589\uc0ac(Expedia, Trip.com, MyRealTrip \ub4f1) \uc81c\ud734 API \ub370\uc774\ud130 \ubc18\uc601<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\uac00\uaca9 \ube44\uad50<\/strong>\n<ul class=\"wp-block-list\">\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108 \uc11c\ubc84\uc5d0\uc11c \uac80\uc0c9 \uc870\uac74\uc5d0 \ub9de\ub294 \ubaa8\ub4e0 \uc6b4\uc784\uc744 \uc218\uc9d1 \ud6c4, \uac00\uaca9\uc21c\u00b7\ud3b8\ub9ac\uc131\uc21c\uc73c\ub85c \uc815\ub82c<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\uc608\uc57d \ub2e8\uacc4<\/strong>\n<ul class=\"wp-block-list\">\n<li>\uc608\uc57d\uc740 \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0\uc11c \uc9c1\uc811 \uc9c4\ud589\ub418\uc9c0 \uc54a\uc74c<\/li>\n\n\n\n<li>\uc0ac\uc6a9\uc790\uac00 \ud56d\uacf5\uc0ac \ub610\ub294 OTA \uc0ac\uc774\ud2b8\ub85c \uc774\ub3d9\ud574 \ubc1c\uad8c \uc644\ub8cc<\/li>\n\n\n\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 \u201c\ucd94\ucc9c\u201d\ub9cc \ud558\uace0 <strong>\ud310\ub9e4\ub294 \ud558\uc9c0 \uc54a\uc74c<\/strong><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. \uc2a4\uce74\uc774\uc2a4\uce90\ub108 vs GDS (Travelport \ub4f1)<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\uad6c\ubd84<\/th><th><strong>\uc2a4\uce74\uc774\uc2a4\uce90\ub108<\/strong><\/th><th><strong>GDS (\uc608: Travelport)<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>\uc5ed\ud560<\/strong><\/td><td>\uc18c\ube44\uc790\uc6a9 \uba54\ud0c0\uac80\uc0c9 \uc5d4\uc9c4<\/td><td>\ud56d\uacf5\uad8c \uc608\uc57d\u00b7\ubc1c\uad8c\uc6a9 API<\/td><\/tr><tr><td><strong>\uc0ac\uc6a9\uc790<\/strong><\/td><td>\uc77c\ubc18 \uc5ec\ud589\uc790, OTA<\/td><td>\uc5ec\ud589\uc0ac, B2B \uc2dc\uc2a4\ud15c<\/td><\/tr><tr><td><strong>\ub370\uc774\ud130 \ucd9c\ucc98<\/strong><\/td><td>GDS + \ud56d\uacf5\uc0ac API + OTA \ub370\uc774\ud130 \ud1b5\ud569<\/td><td>\ud56d\uacf5\uc0ac \uc6b4\uc784 + \uc88c\uc11d \uc2e4\uc2dc\uac04 \uc7ac\uace0<\/td><\/tr><tr><td><strong>\uac00\uaca9<\/strong><\/td><td>\ub2e4\uc591\ud55c \uacbd\ub85c \uac00\uaca9 \uc81c\uacf5 \u2192 \ucd5c\uc800\uac00 \uc6b0\uc120<\/td><td>\uac01 GDS \ud611\uc57d \uc6b4\uc784 \uae30\uc900<\/td><\/tr><tr><td><strong>\uc608\uc57d \ucc98\ub9ac<\/strong><\/td><td>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0\uc11c \uc9c1\uc811 \ubc1c\uad8c \ubd88\uac00 \u2192 OTA\/\ud56d\uacf5\uc0ac\ub85c \uc774\ub3d9<\/td><td>Travelport \ub4f1\uc5d0\uc11c PNR \uc0dd\uc131 \ud6c4 \ubc14\ub85c \ubc1c\uad8c \uac00\ub2a5<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\uc989, \uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 \uc18c\ube44\uc790\uc5d0\uac8c \ub2e4\uc591\ud55c \uac00\uaca9\uc744 \ubcf4\uc5ec\uc8fc\ub294 \ud50c\ub7ab\ud3fc\uc774\uace0, Travelport \uac19\uc740 GDS\ub294 \uc2e4\uc81c \ubc1c\uad8c\uacfc \uc7ac\uace0 \uad00\ub9ac\uae4c\uc9c0 \uac00\ub2a5\ud55c <strong>B2B \uc608\uc57d \uc2dc\uc2a4\ud15c<\/strong>\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. \uc2a4\uce74\uc774\uc2a4\uce90\ub108 \ud65c\uc6a9 \ud301<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\uc800\ub834\ud55c \ub0a0\uc9dc \ucc3e\uae30<\/strong> \u2192 &#8220;\uac00\uc7a5 \uc800\ub834\ud55c \ub2ec&#8221; \uae30\ub2a5 \uc0ac\uc6a9<\/li>\n\n\n\n<li><strong>\uac00\uaca9 \uc54c\ub9bc \uc124\uc815<\/strong> \u2192 \ud2b9\uc815 \ub178\uc120\uc758 \uc6b4\uc784 \ubcc0\ub3d9 \uc2dc \uc774\uba54\uc77c\u00b7\uc571 \uc54c\ub9bc \uc218\uc2e0<\/li>\n\n\n\n<li><strong>\uc9c1\ud56d\ub9cc \ubcf4\uae30<\/strong> \u2192 \uc7a5\uac70\ub9ac \ub178\uc120\uc758 \uacbd\uc6b0 \uacbd\uc720 \ud56d\uacf5\uad8c\ubcf4\ub2e4 \uc9c1\ud56d \ucd5c\uc800\uac00 \uc27d\uac8c \ud0d0\uc0c9<\/li>\n\n\n\n<li><strong>\uc5ec\ub7ec \uacf5\ud56d \ube44\uad50<\/strong> \u2192 \uc778\ucc9c\/\uae40\ud3ec, \uae40\ud574\/\ub300\uad6c, \uc624\uc0ac\uce74 \uac04\uc0ac\uc774\/\uc774\ud0c0\ubbf8 \ub4f1 \uc120\ud0dd \uac00\ub2a5<\/li>\n\n\n\n<li><strong>\uba40\ud2f0\uc2dc\ud2f0 \uac80\uc0c9<\/strong> \u2192 \ub2e4\uad6c\uac04 \uc5ec\uc815 \uc2dc \uc720\uc6a9<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. \uac1c\ubc1c\uc790 \uad00\uc810\uc5d0\uc11c \ubcf4\ub294 \uc2a4\uce74\uc774\uc2a4\uce90\ub108<\/strong><\/h2>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 <strong>Public API<\/strong>\uc640 <strong>Partner API<\/strong>\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Public API<\/strong> \u2192 \uacfc\uac70 \uc624\ud508\ub418\uc5c8\uc9c0\ub9cc, \ud604\uc7ac\ub294 \uc81c\ud734\uc0ac\uc5d0\uac8c\ub9cc \uc81c\ud55c\uc801\uc73c\ub85c \uc81c\uacf5<\/li>\n\n\n\n<li><strong>Partner API<\/strong> \u2192 OTA, \uc5ec\ud589\uc0ac, \uba54\ud0c0\uac80\uc0c9\uc0ac \ub300\uc0c1<\/li>\n\n\n\n<li>\uae30\ub2a5:\n<ul class=\"wp-block-list\">\n<li>\ub178\uc120\ubcc4 \ucd5c\uc800\uac00 \uc870\ud68c<\/li>\n\n\n\n<li>\ud2b9\uc815 \uae30\uac04 \uac00\uaca9 \ubcc0\ub3d9 \ubd84\uc11d<\/li>\n\n\n\n<li>\uc2e4\uc2dc\uac04 \uc88c\uc11d\u00b7\uc694\uae08 \ub370\uc774\ud130 \uc218\uc9d1<\/li>\n\n\n\n<li>\uc608\uc57d \ub9c1\ud06c \uc790\ub3d9 \uc0dd\uc131<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\uc815\ub9ac<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 <strong>\uc804 \uc138\uacc4 \ud56d\uacf5\uad8c\u00b7\ud638\ud154\u00b7\ub80c\ud130\uce74 \uac00\uaca9 \ube44\uad50 \ud50c\ub7ab\ud3fc<\/strong><\/li>\n\n\n\n<li>\uc790\uccb4 \ubc1c\uad8c \ubd88\uac00 \u2192 <strong>\ud56d\uacf5\uc0ac\/OTA\ub85c \ub9ac\ub2e4\uc774\ub809\ud2b8<\/strong><\/li>\n\n\n\n<li>Travelport \uac19\uc740 GDS \ub370\uc774\ud130 + \ud56d\uacf5\uc0ac API + OTA \ub370\uc774\ud130\ub97c \ud1b5\ud569<\/li>\n\n\n\n<li>\uc18c\ube44\uc790 \uc785\uc7a5\uc5d0\uc11c <strong>\ucd5c\uc800\uac00 \ud56d\uacf5\uad8c \ucc3e\uae30<\/strong>\uc5d0 \ucd5c\uc801\ud654<\/li>\n\n\n\n<li>\uac1c\ubc1c\uc790 \uc785\uc7a5\uc5d0\uc11c\ub294 <strong>\uba54\ud0c0\uac80\uc0c9 API<\/strong>\ub85c \ud65c\uc6a9 \uac00\ub2a5\ud558\uc9c0\ub9cc, \uc81c\ud734\uac00 \ud544\uc694<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108(Skyscanner)\uc758 <strong>\uc218\uc775 \ubaa8\ub378<\/strong>\uc740 \ub2e8\uc21c\ud55c \ud56d\uacf5\uad8c \ube44\uad50 \uc0ac\uc774\ud2b8\ub97c \ub118\uc5b4, <strong>\uba54\ud0c0\uac80\uc0c9 \uae30\ubc18 \uc218\uc775\ud654 \uc804\ub7b5<\/strong>\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<br>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 \uc9c1\uc811 \ud56d\uacf5\uad8c\uc744 \ubc1c\uad8c\ud558\uac70\ub098 OTA(Online Travel Agency)\ucc98\ub7fc \uc6b4\uc784\uc744 \ud310\ub9e4\ud558\uc9c0 \uc54a\uc73c\uba70, <strong>\ub370\uc774\ud130\u00b7\ud2b8\ub798\ud53d\u00b7\uad11\uace0 \uae30\ubc18 \uc218\uc775<\/strong>\uc744 \ucc3d\ucd9c\ud558\ub294 \uad6c\uc870\uc608\uc694.<\/p>\n\n\n\n<p>\uc81c\uac00 \ud56d\uacf5 GDS(Travelport, Sabre, Amadeus) \ubc0f OTA \uc0dd\ud0dc\uacc4\ub97c \uace0\ub824\ud574\uc11c, \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc758 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc744 <strong>5\uac00\uc9c0 \uc218\uc775\uc6d0<\/strong>\uc73c\ub85c \uc815\ub9ac\ud574 \ub4dc\ub9b4\uac8c\uc694.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>\uc2a4\uce74\uc774\uc2a4\uce90\ub108(Skyscanner) \uc218\uc775 \ubaa8\ub378<\/strong><\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. \ud074\ub9ad\ub2f9 \uacfc\uae08 (CPC, Cost Per Click)<\/strong> \u2014 <strong>\ud575\uc2ec \uc218\uc775\uc6d0<\/strong><\/h2>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc758 \uac00\uc7a5 \ud070 \uc218\uc775 \ubaa8\ub378\uc740 **\ud074\ub9ad\ub2f9 \uc218\uc775(CPC)**\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ub3d9\uc791 \ubc29\uc2dd<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\uc0ac\uc6a9\uc790\uac00 \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0\uc11c \ud56d\uacf5\uad8c\uc744 \uac80\uc0c9 \u2192 \ucd5c\uc800\uac00 \ub9ac\uc2a4\ud2b8 \ud45c\uc2dc<\/li>\n\n\n\n<li>\ud2b9\uc815 \ud56d\uacf5\uc0ac \ub610\ub294 OTA \ub9c1\ud06c\ub97c \ud074\ub9ad \u2192 \ud574\ub2f9 \uc0ac\uc774\ud2b8\ub85c \ub9ac\ub2e4\uc774\ub809\ud2b8<\/li>\n\n\n\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 <strong>\uc81c\ud734\uc0ac\ub85c\ubd80\ud130 \ud074\ub9ad\ub2f9 \ube44\uc6a9<\/strong>\uc744 \ubc1b\uc74c<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud2b9\uc9d5<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc81c\ud734\uc0ac: \ud56d\uacf5\uc0ac, OTA(Trip.com, Expedia, MyRealTrip \ub4f1), \uc5ec\ud589\uc0ac<\/li>\n\n\n\n<li>\ud3c9\uade0 CPC \ub2e8\uac00: \uc57d <strong>$0.20 ~ $1.50<\/strong> (\ub178\uc120\u00b7\uad6d\uac00\ubcc4\ub85c \uc0c1\uc774)<\/li>\n\n\n\n<li>\uc608\uc2dc:\n<ul class=\"wp-block-list\">\n<li>\uc778\ucc9c(ICN) \u2192 \ud30c\ub9ac(CDG) \uac80\uc0c9 \u2192 \uc5d0\uc5b4\ud504\ub791\uc2a4 \ub9c1\ud06c \ud074\ub9ad \uc2dc<br>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uac00 \uc5d0\uc5b4\ud504\ub791\uc2a4 \ub610\ub294 \uc81c\ud734 OTA\ub85c\ubd80\ud130 \uc218\uc775 \ubc1c\uc0dd<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\ud575\uc2ec \uc694\uc57d<\/strong><br>\ud074\ub9ad\ub9cc \ubc1c\uc0dd\ud574\ub3c4 \ub3c8\uc744 \ubc8c \uc218 \uc788\uc74c \u2192 \uc2e4\uc81c \ubc1c\uad8c \uc131\uacf5 \uc5ec\ubd80\uc640 \ubb34\uad00<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. \uc608\uc57d\ub2f9 \uc218\uc218\ub8cc (CPA, Cost Per Acquisition)<\/strong><\/h2>\n\n\n\n<p>\uc77c\ubd80 \ud56d\uacf5\uc0ac\u00b7OTA\uc640\ub294 <strong>\ubc1c\uad8c \uc644\ub8cc \uc2dc<\/strong> \uc218\uc775\uc744 \ub098\ub204\ub294 \uad6c\uc870\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ub3d9\uc791 \ubc29\uc2dd<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0\uc11c \ud2b9\uc815 \ud56d\uacf5\uc0ac\ub85c \uc774\ub3d9<\/li>\n\n\n\n<li>\ud574\ub2f9 \uc81c\ud734\uc0ac \uc0ac\uc774\ud2b8\uc5d0\uc11c \uc2e4\uc81c \uacb0\uc81c\uae4c\uc9c0 \uc644\ub8cc<\/li>\n\n\n\n<li>\uc81c\ud734\uc0ac\uac00 \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0 <strong>\ud310\ub9e4 \uae08\uc561\uc758 \uc77c\uc815 \ube44\uc728<\/strong>\uc744 \uc218\uc218\ub8cc\ub85c \uc9c0\uae09<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud2b9\uc9d5<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>OTA\ub098 \ud56d\uacf5\uc0ac\uc640\uc758 <strong>\ub525\ub9c1\ud06c API \uacc4\uc57d<\/strong> \uc2dc \uc801\uc6a9<\/li>\n\n\n\n<li>\uc77c\ubc18\uc801\uc73c\ub85c <strong>2% ~ 5% \uc218\uc900<\/strong><\/li>\n\n\n\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uac00 \uace0\uac1d\uc758 \uc2e4\uc81c \uc608\uc57d \ub370\uc774\ud130\ub97c \ud655\ubcf4 \uac00\ub2a5<\/li>\n\n\n\n<li>\ub2e4\ub9cc CPC\ubcf4\ub2e4 \ube44\uc911\uc774 \ub0ae\uace0, \ud2b9\uc815 \uc81c\ud734\uc0ac\uc5d0 \ud55c\uc815\ub428<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. \uad11\uace0 \uc218\uc775 (Sponsored Listings &amp; Display Ads)<\/strong><\/h2>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0\uc11c \uac80\uc0c9 \uc2dc, \uc0c1\ub2e8 \ub610\ub294 \ud2b9\uc815 \uc601\uc5ed\uc5d0 <strong>\uc2a4\ud3f0\uc11c \uad11\uace0<\/strong>\uac00 \ub178\ucd9c\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ub3d9\uc791 \ubc29\uc2dd<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud56d\uacf5\uc0ac\/OTA\uac00 \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0 <strong>\uad11\uace0\ube44<\/strong>\ub97c \uc9c0\ubd88<\/li>\n\n\n\n<li>\uac80\uc0c9 \uacb0\uacfc \uc0c1\ub2e8\uc5d0 <strong>&#8220;\uc2a4\ud3f0\uc11c&#8221; \ub610\ub294 &#8220;\ucd94\ucc9c&#8221;<\/strong> \ud0dc\uadf8\ub85c \ub178\ucd9c<\/li>\n\n\n\n<li>\uc77c\ubc18 CPC\ubcf4\ub2e4 \ub354 \ub192\uc740 \ub2e8\uac00<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud2b9\uc9d5<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud074\ub9ad\ub2f9 \ub2e8\uac00\uac00 \uc77c\ubc18 CPC \ub300\ube44 <strong>2\ubc30 \uc774\uc0c1<\/strong><\/li>\n\n\n\n<li>\uc608:\n<ul class=\"wp-block-list\">\n<li>\uc81c\uc8fc\ud56d\uacf5\uc774 \ud2b9\uc815 \uae30\uac04 \ud560\uc778 \ud504\ub85c\ubaa8\uc158\uc744 \uc9c4\ud589 \u2192<br>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc5d0 \uc2a4\ud3f0\uc11c \uad11\uace0 \uc9d1\ud589 \u2192 \uc0c1\ub2e8 \ub178\ucd9c<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. API \uc81c\ud734 \ubc0f \ub370\uc774\ud130 \ud310\ub9e4<\/strong><\/h2>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 \ubc29\ub300\ud55c <strong>\uae00\ub85c\ubc8c \uc6b4\uc784 \ub370\uc774\ud130<\/strong>\ub97c \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<br>\uc774 \ub370\uc774\ud130\ub97c <strong>API \ud615\ud0dc<\/strong>\ub85c OTA, \uc5ec\ud589\uc0ac, \uba54\ud0c0\uac80\uc0c9\uc0ac, \ub9c8\ucf00\ud305 \uae30\uc5c5 \ub4f1\uc5d0 \ud310\ub9e4\ud574 <strong>\ub77c\uc774\uc120\uc2a4 \uc218\uc775<\/strong>\uc744 \uc5bb\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\uc81c\uacf5 \ub370\uc774\ud130 \uc608\uc2dc<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud2b9\uc815 \ub178\uc120\ubcc4 \ucd5c\uc800\uac00 \/ \ud3c9\uade0\uac00 \/ \ubcc0\ub3d9 \ud328\ud134<\/li>\n\n\n\n<li>\ud2b9\uc815 \uad6d\uac00\uc758 \uc778\uae30 \uc5ec\ud589\uc9c0 \ubc0f \uc218\uc694 \ud1b5\uacc4<\/li>\n\n\n\n<li>\ud2b9\uc815 \uae30\uac04\ubcc4 \ud56d\uacf5\uc0ac \uc6b4\uc784 \ubcc0\ud654 \ubd84\uc11d<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ud65c\uc6a9\ucc98<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>OTA \ubc0f \uc5ec\ud589\uc0ac \u2192 \uc2a4\uce74\uc774\uc2a4\uce90\ub108 API \uc0ac\uc6a9\ud574 \uac80\uc0c9 \uae30\ub2a5 \uac15\ud654<\/li>\n\n\n\n<li>\uad11\uace0\uc8fc \ubc0f \ub9c8\ucf00\ud305 \uc5c5\uccb4 \u2192 \uc6b4\uc784 \ubcc0\ub3d9 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \ucea0\ud398\uc778 \uc804\ub7b5 \uc218\ub9bd<\/li>\n\n\n\n<li>\uc608: \uce74\uc57d(KAYAK), \ud2b8\ub9bd\ub2f7\ucef4(Trip.com), \ub124\uc774\ubc84 \ud56d\uacf5\uad8c<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>B2B \ubaa8\ub378\uc774\ub77c \uc218\uc775\uc131\uc740 \ub192\uc9c0\ub9cc, \uc81c\ud734 \uacc4\uc57d \ud544\uc694<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. B2B SaaS &amp; \ud30c\ud2b8\ub108\uc2ed (White-label \uc194\ub8e8\uc158)<\/strong><\/h2>\n\n\n\n<p>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 <strong>\ud654\uc774\ud2b8 \ub77c\ubca8(White-label)<\/strong> \uc194\ub8e8\uc158\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\ub3d9\uc791 \ubc29\uc2dd<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc5ec\ud589\uc0ac, \ud3ec\ud138\uc0ac\uc774\ud2b8, \uce74\ub4dc\uc0ac \ub4f1\uc5d0\uc11c \uc790\uccb4 \ud50c\ub7ab\ud3fc\ucc98\ub7fc \ubcf4\uc774\uac8c \uad6c\uc131<\/li>\n\n\n\n<li>\uc2e4\uc81c \ub370\uc774\ud130\uc640 \uac80\uc0c9 \uc5d4\uc9c4\uc740 <strong>\uc2a4\uce74\uc774\uc2a4\uce90\ub108 API<\/strong> \uc0ac\uc6a9<\/li>\n\n\n\n<li>\uace0\uac1d\uc774 \ubc1c\uad8c \uc2dc, \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc640 \uc218\uc775 \uacf5\uc720<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\uc0ac\ub840<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\ud2b9\uc815 \uce74\ub4dc\uc0ac\uc5d0\uc11c \u201c\ud574\uc678 \ud56d\uacf5\uad8c \ucd5c\uc800\uac00\u201d \ud398\uc774\uc9c0 \uc81c\uacf5<br>\u2192 \uc2a4\uce74\uc774\uc2a4\uce90\ub108 API\ub97c \ubc31\uc5d4\ub4dc\ub85c \uc0ac\uc6a9<br>\u2192 \uce74\ub4dc\uc0ac\uc640 \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uac00 \ud074\ub9ad\u00b7\ubc1c\uad8c \uc218\uc775 \uacf5\uc720<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>\uc2a4\uce74\uc774\uc2a4\uce90\ub108 \uc218\uc775 \uad6c\uc870 \uc694\uc57d<\/strong><\/h1>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><strong>\uc218\uc775\uc6d0<\/strong><\/th><th><strong>\uc124\uba85<\/strong><\/th><th><strong>\uc218\uc775 \ube44\uc911<\/strong><\/th><th><strong>\uc608\uc2dc<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>CPC<\/strong><\/td><td>\uc81c\ud734\uc0ac \uc0ac\uc774\ud2b8 \ud074\ub9ad\ub2f9 \uacfc\uae08<\/td><td>\uc57d 50~60%<\/td><td>\uc5d0\uc5b4\ud504\ub791\uc2a4 \ub9c1\ud06c \ud074\ub9ad \uc2dc \uc218\uc775<\/td><\/tr><tr><td><strong>CPA<\/strong><\/td><td>\uc608\uc57d \uc644\ub8cc \uc2dc \uc218\uc218\ub8cc<\/td><td>\uc57d 10~20%<\/td><td>\uc775\uc2a4\ud53c\ub514\uc544\uc5d0\uc11c \ubc1c\uad8c \uc2dc \uc218\uc775<\/td><\/tr><tr><td><strong>\uad11\uace0<\/strong><\/td><td>\uc2a4\ud3f0\uc11c \ub178\ucd9c \ubc0f \ub514\uc2a4\ud50c\ub808\uc774 \uad11\uace0<\/td><td>\uc57d 15%<\/td><td>\uc81c\uc8fc\ud56d\uacf5 \ud504\ub85c\ubaa8\uc158 \uc0c1\ub2e8 \uace0\uc815<\/td><\/tr><tr><td><strong>API \ud310\ub9e4<\/strong><\/td><td>\ub370\uc774\ud130\u00b7\uac80\uc0c9 API \uc81c\ud734<\/td><td>\uc57d 5~10%<\/td><td>Trip.com, \ub124\uc774\ubc84 \ud56d\uacf5\uad8c<\/td><\/tr><tr><td><strong>\ud654\uc774\ud2b8\ub77c\ubca8<\/strong><\/td><td>\uc2a4\uce74\uc774\uc2a4\uce90\ub108 \uc5d4\uc9c4 \uae30\ubc18 B2B<\/td><td>\uc57d 5%<\/td><td>\uce74\ub4dc\uc0ac\u00b7\ud3ec\ud138 \uc81c\ud734<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\uc815\ub9ac<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\uc2a4\uce74\uc774\uc2a4\uce90\ub108\ub294 <strong>\ud56d\uacf5\uad8c\uc744 \uc9c1\uc811 \ud310\ub9e4\ud558\uc9c0 \uc54a\uace0<\/strong>, <strong>\uac80\uc0c9 \ud2b8\ub798\ud53d\uc744 \uc81c\ud734\uc0ac\ub85c \ubcf4\ub0b4 \uc218\uc775\ud654<\/strong><\/li>\n\n\n\n<li>\ud575\uc2ec \uc218\uc775\uc6d0\uc740 <strong>CPC<\/strong> \u2192 \ud074\ub9ad\ub9cc \ubc1c\uc0dd\ud574\ub3c4 \uc218\uc775 \ud655\ubcf4<\/li>\n\n\n\n<li>\uc77c\ubd80 \uc81c\ud734\uc0ac\uc640\ub294 <strong>CPA<\/strong> \ubaa8\ub378 \uc801\uc6a9 \u2192 \ubc1c\uad8c \uc2dc \uc218\uc775 \ubd84\ubc30<\/li>\n\n\n\n<li>\ubd80\uac00\uc801\uc73c\ub85c <strong>\uad11\uace0<\/strong>, <strong>\ub370\uc774\ud130 API \ud310\ub9e4<\/strong>, <strong>\ud654\uc774\ud2b8\ub77c\ubca8 \uc194\ub8e8\uc158<\/strong>\uc73c\ub85c \uc218\uc775 \ub2e4\uac01\ud654<\/li>\n\n\n\n<li>\uad6c\uc870\uc801\uc73c\ub85c OTA\ubcf4\ub2e4\ub294 <strong>\uba54\ud0c0\uac80\uc0c9 \ud50c\ub7ab\ud3fc<\/strong>\uc5d0 \uac00\uae5d\uc9c0\ub9cc, GDS \ub370\uc774\ud130 + \ud56d\uacf5\uc0ac API\ub97c \uc801\uadf9 \ud65c\uc6a9<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\uc804 \uc138\uacc4 \ud56d\uacf5\uad8c, \ud638\ud154, \ub80c\ud130\uce74 \uc694\uae08\uc744 \ud55c \ubc88\uc5d0 \ube44\uad50\ud560 \uc218 \uc788\ub294 \uae00\ub85c\ubc8c \uc5ec\ud589 \uba54\ud0c0\uac80\uc0c9 \uc5d4\uc9c4\uc785\ub2c8\ub2e4.\ud2b9\ud788, \ud2b9\uc815 \ud56d\uacf5\uc0ac(GDS) \uc911\uc2ec\uc774 \uc544\ub2c8\ub77c \ub2e4\uc591\ud55c \ud56d\uacf5\uc0ac\u00b7OTA(\uc628\ub77c\uc778 \uc5ec\ud589\uc0ac)\uc758 \uc6b4\uc784\uc744 \uc2e4\uc2dc\uac04\uc73c\ub85c \ubaa8\uc544\uc11c \ucd5c\uc800\uac00\ub97c \ucc3e\uc544\uc8fc\ub294 \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4.Travelport, Amadeus, Sabre \uac19\uc740 GDS\ub97c \uc9c1\uc811 \uc0ac\uc6a9\ud558\uc9c0 \uc54a\uace0, \ub2e4\uc218\uc758 API\u00b7\uc81c\ud734\uc0ac \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud574 \ubcf4\uc5ec\uc8fc\ub294 \ubc29\uc2dd\uc774\uc5d0\uc694. 1. \uc2a4\uce74\uc774\uc2a4\uce90\ub108\uc758 \ud575\uc2ec \uae30\ub2a5 \uae30\ub2a5 \uc124\uba85 \ud2b9\uc9d5 \ud56d\uacf5\uad8c \uac80\uc0c9 \ucd9c\ubc1c\uc9c0, \ubaa9\uc801\uc9c0, \ub0a0\uc9dc, \uc778\uc6d0 &hellip; <a href=\"https:\/\/ihavenomoney.co.kr\/?p=2885\" class=\"more-link\"><span class=\"screen-reader-text\">\uc2a4\uce74\uc774\uc2a4\uce90\ub108(Skyscanner)<\/span> \ub354\ubcf4\uae30 <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-2885","post","type-post","status-publish","format-standard","hentry","category-travel"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=\/wp\/v2\/posts\/2885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2885"}],"version-history":[{"count":1,"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=\/wp\/v2\/posts\/2885\/revisions"}],"predecessor-version":[{"id":2886,"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=\/wp\/v2\/posts\/2885\/revisions\/2886"}],"wp:attachment":[{"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ihavenomoney.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}